La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo

Estudios y eventos recientes revelan la instrumentalización de datos perso­nales para influenciar masivamente el comportamiento humano, mediante la disemi­nación de una arquitectura de dispositivos inteligentes de extracción y digitalización de experiencias privadas con fines comerciales. Dicho fenó...

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Autores:
Ríos, Carolina
Tipo de recurso:
Article of journal
Fecha de publicación:
2020
Institución:
Universidad Externado de Colombia
Repositorio:
Biblioteca Digital Universidad Externado de Colombia
Idioma:
spa
OAI Identifier:
oai:bdigital.uexternado.edu.co:001/11783
Acceso en línea:
https://bdigital.uexternado.edu.co/handle/001/11783
https://doi.org/10.18601/01234366.n39.11
Palabra clave:
“assetization” of privacy;
behavioral data;
personal data protection;
internet of things;
data markets;
artificial intelligence;
machine learning;
influence on behavior
‘asetización’ de la privacidad;
datos comportamentales;
mercados de datos;
protección de datos personales;
dispositivos inteligentes;
inteligencia artificial;
machine learning;
influencia comportamental
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openAccess
License
Carolina Ríos - 2020
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oai_identifier_str oai:bdigital.uexternado.edu.co:001/11783
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network_name_str Biblioteca Digital Universidad Externado de Colombia
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dc.title.spa.fl_str_mv La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
dc.title.translated.eng.fl_str_mv The Influence on Human Behavior and the “Assetization” of Privacy as Contemporary Issue Concerning the Regulations of Trade on Electronic Devices
title La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
spellingShingle La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
“assetization” of privacy;
behavioral data;
personal data protection;
internet of things;
data markets;
artificial intelligence;
machine learning;
influence on behavior
‘asetización’ de la privacidad;
datos comportamentales;
mercados de datos;
protección de datos personales;
dispositivos inteligentes;
inteligencia artificial;
machine learning;
influencia comportamental
title_short La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
title_full La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
title_fullStr La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
title_full_unstemmed La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
title_sort La influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneo
dc.creator.fl_str_mv Ríos, Carolina
dc.contributor.author.spa.fl_str_mv Ríos, Carolina
dc.subject.eng.fl_str_mv “assetization” of privacy;
behavioral data;
personal data protection;
internet of things;
data markets;
artificial intelligence;
machine learning;
influence on behavior
topic “assetization” of privacy;
behavioral data;
personal data protection;
internet of things;
data markets;
artificial intelligence;
machine learning;
influence on behavior
‘asetización’ de la privacidad;
datos comportamentales;
mercados de datos;
protección de datos personales;
dispositivos inteligentes;
inteligencia artificial;
machine learning;
influencia comportamental
dc.subject.spa.fl_str_mv ‘asetización’ de la privacidad;
datos comportamentales;
mercados de datos;
protección de datos personales;
dispositivos inteligentes;
inteligencia artificial;
machine learning;
influencia comportamental
description Estudios y eventos recientes revelan la instrumentalización de datos perso­nales para influenciar masivamente el comportamiento humano, mediante la disemi­nación de una arquitectura de dispositivos inteligentes de extracción y digitalización de experiencias privadas con fines comerciales. Dicho fenómeno, denominado por este estudio asetización de la privacidad, expone vacíos en regulación sobre los mer­cados conductuales y los llamados bundled goods. Además, este documento analiza las legislaciones de la Unión Europea y Corea para concluir que incluso regulaciones más comprensivas requieren desarrollos legales adicionales para restringir el impacto de técnicas de inteligencia computacional y los mercados conductuales sobre valores jurídicos fundamentales.
publishDate 2020
dc.date.accessioned.none.fl_str_mv 2020-06-29 10:35:45
2022-09-09T21:11:24Z
dc.date.available.none.fl_str_mv 2020-06-29 10:35:45
2022-09-09T21:11:24Z
dc.date.issued.none.fl_str_mv 2020-06-29
dc.type.spa.fl_str_mv Artículo de revista
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dc.relation.bitstream.none.fl_str_mv https://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9015
https://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9390
https://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9406
dc.relation.citationedition.spa.fl_str_mv Núm. 39 , Año 2020 : Julio-Diciembre
dc.relation.citationendpage.none.fl_str_mv 299
dc.relation.citationissue.spa.fl_str_mv 39
dc.relation.citationstartpage.none.fl_str_mv 263
dc.relation.ispartofjournal.spa.fl_str_mv Revista de Derecho Privado
dc.relation.references.spa.fl_str_mv Anderson, D., A question of trust, London, Crown Press, 2015.
Aaronson, S. & Leblond, P., “Another digital divide: the rise of data realm and its implications for the wto”, Journal of International Economic Law, University of Oxford, n.º 21, 2018, 245.
Bond, R. et al., “A 61-million-person experiment in social influence and political mobilization”, Nature, n.º 7415, 2012, 295-98;
Chander, A. & LeUyen, P., “Data Nationalism”, Emory Law Journal, n.º 64, 2015, 677.
Cleverland, S., “Human Rights Sanctions and International Trade: A Theory of Compatibility”, Journal of International Economic Law, University of Oxford, 2002, 133.
Constantiou, I. y Kallinikos, J., “New games, new rules: big data and the changing context of strategy”, Journal of Information Technology, n.º 30, 2010, 44-57.
Covert, D., “Radicalization and the Internet” [en línea], monografía, 2018, Univer¬sity of Akron, disponible en [https://ideaexchange.uakron.edu/honors_research_ projects/802/] [consultado el 13 de enero de 2020].
Fleuter, S., “The role of digital products under the wto: a new framework for gatt and gats classification”, Chicago Journal of International Law, n.º 17, 2016, 153.
Gao, H., “Google’s china problem. A case study on trade, technology and human rights under the gats”, n.º 6 Asian Journal of wto and International Health Law and Policy, 2011, 349.
Gao, H., “Digital trade? The contrasting approaches of China and US to digital trade”, n.º 21, Journal of International Economic Law, University of Oxford, 2018, 297.
Golbeck, J. & Robles, C., “Predicting personality with social media”, ieee Third In-ternational Conference on Social Computing, 2011, 149-156.
Harris, R. & Moon, G., “gatt article xx and human rights: what do we know from the first 20 years”, Melbourne Journal of International Law, n.º 16, 2015.
Kelly, K. The inevitable, New Your, Viking Press, 2016.
Kenneth, L. et al. (2016), T-commerce. Business, Technology and Society, 3.a ed., United Kingdom, Pearson.
Kenney, M. & Zysman, J., “The rise of the platform economy”, Issues In Science and Technology, 2016, 61.
Leaf, G. & Park, W., “South Korea’s Innovation in Data Privacy Principles. Asia Comparisons”, Computer Law and Security Review, vol. 30, n.º 5, 2014, 492-505.
Lessig, L., Code and other laws in the cyberspace, New York, Basic Books, 1999.
Lessig, L., Code version 2.0, New York, Basic Books, 2006.
Lyons, E. et al., “Behavioral change techniques implemented in electronic lifestyle activity monitors: a systematic content analysis”, Journal of Medical Internet Research, n.º 8, 2014.
Majid, S., “Message factors that favorably drive consumers’ attitudes and behavio¬ral intentions toward social networking and media platforms”, University of Ply¬mouth Journal, 2019.
Markou, C., “Ex machina lex, the limits of legal computability”, Center for Busi-ness Research, University of Cambridge, Faculty of Law, 9, 2019, disponible en [https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3407856] [consultado el 10 de enero de 2020].
Matoo, A. & Meltzer, J., “International Data Flows and Privacy: The conflict and Its Resolution”, Journal of International Economic Law, University of Oxford, 2018, 769.
McDonald, D. & Streratfeild, C., “Personal Data Privacy and the wto”, Houston Journal of International Law, n.º 35, 2014, 625 McLachlan, C., The Principle of Systemic Integration and Article 31(3)(c) of the Vienna Convention, International and Comparative Law Quarterly, Cambridge University, 2008, 280.
Quercia, D., “Our twitter profiles, our selves; predicting personality with twitter”, ieee Third International Conference on Social Computing, 2011, 180-85
Schultz & Ball, “Trade as a Weapon? The wto and Human Rights-Based Measu-res”, Deakin Law Review, n.° 12, 2007, 42.
Schwab, K., The fourth industrial revolution, United States of America, Crown Bu¬siness, 2017.
Sen, N., “Understanding the Role of the wto in International Data Flows: Taking the Liberalization of the Regulatory Autonomy Path?”, Journal of International Eco¬nomic Law, University of Oxford, n.º 21, 2018, 332.
Tapscott, D. et al., Blockchain revolution, New York, Portfolio Penguin, 2016.
Tauscher, C., “Understanding Platform Business Models: A mixed Methods Study of Marketplaces”, n.º 36, Elsevier, 2018.
Vander Marel, E., “Disentangling the flows of data: Inside or outside the multina¬tional company?”, Ecipe Occasional Papers, n.º 7, 2015.
Williams, J., Stand out of light, freedom and resistance in the attention economy, United Kingdom, Cambridge University Press, 2018.
Wu, T., (2017), The attention merchants. The epic scramble to get inside our heads, New York, Vintage Books.
Wunsch, V., The wto, the internet and trade in digital products, ec-us perspectives, United States, Oxford University Press, 2006.
Yoon, J., “South Korea data localization shaped by conflict”, 2, 2018, The Henry M. Jackson School of International Studies, disponible en [https://jsis.washington. edu/news/south-korean-data-localization-shaped-conflict/] [consultado el 15 de septiembre de 2019].
Zuboff, S., (2019), The age of surveillance capitalism. The fight for a human future at the new frontier of power, London, Profile Books.
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spelling Ríos, Carolinaa9078e23-cd79-4ac1-8131-b8c6c641664c2020-06-29 10:35:452022-09-09T21:11:24Z2020-06-29 10:35:452022-09-09T21:11:24Z2020-06-29Estudios y eventos recientes revelan la instrumentalización de datos perso­nales para influenciar masivamente el comportamiento humano, mediante la disemi­nación de una arquitectura de dispositivos inteligentes de extracción y digitalización de experiencias privadas con fines comerciales. Dicho fenómeno, denominado por este estudio asetización de la privacidad, expone vacíos en regulación sobre los mer­cados conductuales y los llamados bundled goods. Además, este documento analiza las legislaciones de la Unión Europea y Corea para concluir que incluso regulaciones más comprensivas requieren desarrollos legales adicionales para restringir el impacto de técnicas de inteligencia computacional y los mercados conductuales sobre valores jurídicos fundamentales.Recent studies and events disclose the instrumentalization of personal data as mean to influence behavior at scale, and the dissemination of a pervasive infra­structure of machine intelligence designed to extract and digitalize human experi­ences towards commercial purposes. This study describes the issue as the assetization of privacy and seeks to expose a legal vacuum concerning behavioral markets and the so-called bundled goods. The document analyzes the subject from the Europe Union and Korea perspectives, and concludes that even most comprehensive legislations require additional legal developments to restrict the impact of computational intel­ligence techniques and behavioral markets upon fundamental legal values.application/pdfapplication/xmltext/html10.18601/01234366.n39.112346-24420123-4366https://bdigital.uexternado.edu.co/handle/001/11783https://doi.org/10.18601/01234366.n39.11spaDepartamento de Derecho Civilhttps://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9015https://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9390https://revistas.uexternado.edu.co/index.php/derpri/article/download/6684/9406Núm. 39 , Año 2020 : Julio-Diciembre29939263Revista de Derecho PrivadoAnderson, D., A question of trust, London, Crown Press, 2015.Aaronson, S. & Leblond, P., “Another digital divide: the rise of data realm and its implications for the wto”, Journal of International Economic Law, University of Oxford, n.º 21, 2018, 245.Bond, R. et al., “A 61-million-person experiment in social influence and political mobilization”, Nature, n.º 7415, 2012, 295-98;Chander, A. & LeUyen, P., “Data Nationalism”, Emory Law Journal, n.º 64, 2015, 677.Cleverland, S., “Human Rights Sanctions and International Trade: A Theory of Compatibility”, Journal of International Economic Law, University of Oxford, 2002, 133.Constantiou, I. y Kallinikos, J., “New games, new rules: big data and the changing context of strategy”, Journal of Information Technology, n.º 30, 2010, 44-57.Covert, D., “Radicalization and the Internet” [en línea], monografía, 2018, Univer¬sity of Akron, disponible en [https://ideaexchange.uakron.edu/honors_research_ projects/802/] [consultado el 13 de enero de 2020].Fleuter, S., “The role of digital products under the wto: a new framework for gatt and gats classification”, Chicago Journal of International Law, n.º 17, 2016, 153.Gao, H., “Google’s china problem. A case study on trade, technology and human rights under the gats”, n.º 6 Asian Journal of wto and International Health Law and Policy, 2011, 349.Gao, H., “Digital trade? The contrasting approaches of China and US to digital trade”, n.º 21, Journal of International Economic Law, University of Oxford, 2018, 297.Golbeck, J. & Robles, C., “Predicting personality with social media”, ieee Third In-ternational Conference on Social Computing, 2011, 149-156.Harris, R. & Moon, G., “gatt article xx and human rights: what do we know from the first 20 years”, Melbourne Journal of International Law, n.º 16, 2015.Kelly, K. The inevitable, New Your, Viking Press, 2016.Kenneth, L. et al. (2016), T-commerce. Business, Technology and Society, 3.a ed., United Kingdom, Pearson.Kenney, M. & Zysman, J., “The rise of the platform economy”, Issues In Science and Technology, 2016, 61.Leaf, G. & Park, W., “South Korea’s Innovation in Data Privacy Principles. Asia Comparisons”, Computer Law and Security Review, vol. 30, n.º 5, 2014, 492-505.Lessig, L., Code and other laws in the cyberspace, New York, Basic Books, 1999.Lessig, L., Code version 2.0, New York, Basic Books, 2006.Lyons, E. et al., “Behavioral change techniques implemented in electronic lifestyle activity monitors: a systematic content analysis”, Journal of Medical Internet Research, n.º 8, 2014.Majid, S., “Message factors that favorably drive consumers’ attitudes and behavio¬ral intentions toward social networking and media platforms”, University of Ply¬mouth Journal, 2019.Markou, C., “Ex machina lex, the limits of legal computability”, Center for Busi-ness Research, University of Cambridge, Faculty of Law, 9, 2019, disponible en [https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3407856] [consultado el 10 de enero de 2020].Matoo, A. & Meltzer, J., “International Data Flows and Privacy: The conflict and Its Resolution”, Journal of International Economic Law, University of Oxford, 2018, 769.McDonald, D. & Streratfeild, C., “Personal Data Privacy and the wto”, Houston Journal of International Law, n.º 35, 2014, 625 McLachlan, C., The Principle of Systemic Integration and Article 31(3)(c) of the Vienna Convention, International and Comparative Law Quarterly, Cambridge University, 2008, 280.Quercia, D., “Our twitter profiles, our selves; predicting personality with twitter”, ieee Third International Conference on Social Computing, 2011, 180-85Schultz & Ball, “Trade as a Weapon? The wto and Human Rights-Based Measu-res”, Deakin Law Review, n.° 12, 2007, 42.Schwab, K., The fourth industrial revolution, United States of America, Crown Bu¬siness, 2017.Sen, N., “Understanding the Role of the wto in International Data Flows: Taking the Liberalization of the Regulatory Autonomy Path?”, Journal of International Eco¬nomic Law, University of Oxford, n.º 21, 2018, 332.Tapscott, D. et al., Blockchain revolution, New York, Portfolio Penguin, 2016.Tauscher, C., “Understanding Platform Business Models: A mixed Methods Study of Marketplaces”, n.º 36, Elsevier, 2018.Vander Marel, E., “Disentangling the flows of data: Inside or outside the multina¬tional company?”, Ecipe Occasional Papers, n.º 7, 2015.Williams, J., Stand out of light, freedom and resistance in the attention economy, United Kingdom, Cambridge University Press, 2018.Wu, T., (2017), The attention merchants. The epic scramble to get inside our heads, New York, Vintage Books.Wunsch, V., The wto, the internet and trade in digital products, ec-us perspectives, United States, Oxford University Press, 2006.Yoon, J., “South Korea data localization shaped by conflict”, 2, 2018, The Henry M. Jackson School of International Studies, disponible en [https://jsis.washington. edu/news/south-korean-data-localization-shaped-conflict/] [consultado el 15 de septiembre de 2019].Zuboff, S., (2019), The age of surveillance capitalism. The fight for a human future at the new frontier of power, London, Profile Books.Carolina Ríos - 2020info:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2https://creativecommons.org/licenses/by-nc-sa/4.0/https://revistas.uexternado.edu.co/index.php/derpri/article/view/6684“assetization” of privacy;behavioral data;personal data protection;internet of things;data markets;artificial intelligence;machine learning;influence on behavior‘asetización’ de la privacidad;datos comportamentales;mercados de datos;protección de datos personales;dispositivos inteligentes;inteligencia artificial;machine learning;influencia comportamentalLa influencia sobre el comportamiento y la ‘asetización’ de la privacidad como asunto contemporáneoThe Influence on Human Behavior and the “Assetization” of Privacy as Contemporary Issue Concerning the Regulations of Trade on Electronic DevicesArtículo de revistahttp://purl.org/coar/resource_type/c_6501http://purl.org/coar/resource_type/c_6501http://purl.org/coar/resource_type/c_2df8fbb1http://purl.org/coar/version/c_970fb48d4fbd8a85Textinfo:eu-repo/semantics/articleJournal articlehttp://purl.org/redcol/resource_type/ARTREFinfo:eu-repo/semantics/publishedVersionPublicationOREORE.xmltext/xml2586https://bdigital.uexternado.edu.co/bitstreams/8bab1f22-008d-4cda-b2c9-5f4c157d3cd2/downloada73d7b25e0a70dabaf55b707c056abf5MD51001/11783oai:bdigital.uexternado.edu.co:001/117832023-08-14 15:28:07.003https://creativecommons.org/licenses/by-nc-sa/4.0/Carolina Ríos - 2020https://bdigital.uexternado.edu.coUniversidad Externado de Colombiametabiblioteca@metabiblioteca.org

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