Agile methodologies for the digital transformation of a Colombian telecommunications company

Contemporary business dynamics drive the adoption of agile methodologies as an effective response to rapid market evolution and the need for organizational adaptability. However, implementing traditional environments faces significant challenges, especially for companies rooted in traditional practi...

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Autores:
Sánchez Gómez, Juan Sebastián
Chaparro Cajamarca, Sandra Milena
Godoy Gonzalez, Adriana
Tipo de recurso:
Article of journal
Fecha de publicación:
2025
Institución:
Universidad Tecnológica de Bolívar
Repositorio:
Repositorio Institucional UTB
Idioma:
eng
OAI Identifier:
oai:repositorio.utb.edu.co:20.500.12585/13568
Acceso en línea:
https://doi.org/10.32397/tesea.vol6.n1.725
Palabra clave:
Agile methodologies
OKR
Digital Transformation
Rights
openAccess
License
Juan Sebastián Sánchez Gómez, Sandra Milena Chaparro Cajamarca, Adriana Godoy Gonzalez - 2025
Description
Summary:Contemporary business dynamics drive the adoption of agile methodologies as an effective response to rapid market evolution and the need for organizational adaptability. However, implementing traditional environments faces significant challenges, especially for companies rooted in traditional practices, such as telecommunications companies in Colombia. This research project is dedicated to implementing agile methods, specifically Objectives and Key Results (OKR), in a traditional organizational context. It is recognized that challenges arise when attempting to integrate these approaches into organizational contexts that maintain practices rooted in tradition, which hinders the cultural change necessary to achieve the entity's strategic objectives. Presumably, successful implementation of OKRs must facilitate deep cultural transformation, achieve effective alignment with strategic objectives, and proactively address internal objections through engagement and communication strategies. For this purpose, we designed a methodology to implement agility in the technical transformation of a company in the TELCO sector in Colombia, considering the challenges it proposes and seeking to address them methodologically.