Percepción
Universidad de Antioquia. Vicerrectoría de investigación. Comité para el Desarrollo de la Investigación - CODI
- Autores:
-
Londoño Giraldo, Beatriz Eugenia
- Tipo de recurso:
- http://purl.org/coar/resource_type/c_12ce
- Fecha de publicación:
- 2022
- Institución:
- Universidad de Antioquia
- Repositorio:
- Repositorio UdeA
- Idioma:
- spa
- OAI Identifier:
- oai:bibliotecadigital.udea.edu.co:10495/41368
- Acceso en línea:
- https://hdl.handle.net/10495/41368
https://youtu.be/pj0SMBtcSuI
- Palabra clave:
- Comportamiento del consumidor
Consumer behavior
Mercadeo
Marketing
Percepción
Perception
- Rights
- openAccess
- License
- https://creativecommons.org/licenses/by-nc-nd/4.0/
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Percepción |
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Percepción Comportamiento del consumidor Consumer behavior Mercadeo Marketing Percepción Perception |
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Percepción |
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Percepción |
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Percepción |
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Percepción |
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Percepción |
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Londoño Giraldo, Beatriz Eugenia |
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Londoño Giraldo, Beatriz Eugenia |
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Imark - Grupo de Investigación en Marketing |
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Comportamiento del consumidor Consumer behavior Mercadeo Marketing Percepción Perception |
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Comportamiento del consumidor Consumer behavior Mercadeo Marketing Percepción Perception |
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Universidad de Antioquia. Vicerrectoría de investigación. Comité para el Desarrollo de la Investigación - CODI |
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2022 |
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2022-03 |
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2024-08-24T20:15:41Z |
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2024-08-24T20:15:41Z |
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Londoño Giraldo, B. E. (2022). Percepción [Video]. Facultad de Ciencias Económicas. Disponible en: https://youtu.be/pj0SMBtcSuI |
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18:09 minutos |
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Universidad de Antioquia, Facultad de Ciencias Económicas |
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Medellín, Colombia |
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Universidad de Antioquia |
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Londoño Giraldo, Beatriz EugeniaImark - Grupo de Investigación en Marketing2024-08-24T20:15:41Z2024-08-24T20:15:41Z2022-03Londoño Giraldo, B. E. (2022). Percepción [Video]. Facultad de Ciencias Económicas. Disponible en: https://youtu.be/pj0SMBtcSuIhttps://hdl.handle.net/10495/41368https://youtu.be/pj0SMBtcSuIUniversidad de Antioquia. Vicerrectoría de investigación. Comité para el Desarrollo de la Investigación - CODIComportamiento del consumidorCOL009677618:09 minutosvideo/mp4spaUniversidad de Antioquia, Facultad de Ciencias EconómicasMedellín, Colombiahttps://creativecommons.org/licenses/by-nc-nd/4.0/http://creativecommons.org/licenses/by-nc-nd/2.5/co/info:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2PercepciónVideohttp://purl.org/coar/resource_type/c_12cehttp://purl.org/redcol/resource_type/CAudiovisualhttp://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/otherinfo:eu-repo/semantics/publishedVersionComportamiento del consumidorConsumer behaviorMercadeoMarketingPercepciónPerceptionFactores determinantes de la lealtad del cliente en empresas de servicios2015-CODIROR:03bp5hc8377.549.749PublicationCC-LICENSElicense_rdflicense_rdfapplication/rdf+xml; charset=utf-8823https://bibliotecadigital.udea.edu.co/bitstreams/6991c62b-1a33-44f3-88d3-0fe18aca00cb/downloadb88b088d9957e670ce3b3fbe2eedbc13MD51falseAnonymousREADLICENSElicense.txtlicense.txttext/plain; charset=utf-81748https://bibliotecadigital.udea.edu.co/bitstreams/3cf0e00b-fb40-4c0c-8cb5-d587cdd79205/download8a4605be74aa9ea9d79846c1fba20a33MD52falseAnonymousREAD10495/41368oai:bibliotecadigital.udea.edu.co:10495/413682025-03-25 23:45:31.003https://creativecommons.org/licenses/by-nc-nd/4.0/metadata.onlyhttps://bibliotecadigital.udea.edu.coRepositorio Institucional de la Universidad de Antioquiaaplicacionbibliotecadigitalbiblioteca@udea.edu.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 |