Análisis de la comunicación del vestuario tendencia en redes sociales

This document is an analysis of the communication management of clothing and fashion through social networks. The need to be able to communicate design, fashion and costumes concepts leads this project to analyze how the diffusion of digital content is of fashion and costumes through social networks, concepts related to the costumes and dissemination of this are explored, which allow us to have a clearer picture when analyzing communication channels such as social networks, it is also analyzed how the costumes are moves and promotes these digital content platforms, because they are quite strong communication channels for new generations. It can be said that currently the Internet already has different tools for the creation of digital content, but what is sought with this research analysis, which results in a general manual for planning digital clothing and fashion content for this In this way, the costume design program of the San Buenaventura University of Cali can have some bases and parameters when uploading content to its social networks.

• Autores: Bedoya Rodríguez, Leidy Daniela
• Fecha de publicación: 2019
• Institución: Universidad de San Buenaventura
• Repositorio: Repositorio USB
• Idioma: spa
• OAI Identifier: oai:bibliotecadigital.usb.edu.co:10819/8602
• Acceso en línea: http://hdl.handle.net/10819/8602
• Palabra clave: Tendencias; Vestuario; Comunicación – Redes sociales; Redes sociales; Tendencias; Vestuario en el arte
• License: Atribución-NoComercial-SinDerivadas 2.5 Colombia