Diseño de estrategias de sensibilización interactivas acerca de la igualdad de género en el parque La Florida, Bello

Gender roles are defined as the characteristics associated with the masculine and the feminine and how these separate people based on their birth sex into specific roles, limiting them to only being able to inhabit a single space, be it public or private. In Colombia there is still a very marked tho...

Full description

Autores:
Montoya Morales, Ana Maria
Tipo de recurso:
Fecha de publicación:
2021
Institución:
Universidad de San Buenaventura
Repositorio:
Repositorio USB
Idioma:
spa
OAI Identifier:
oai:bibliotecadigital.usb.edu.co:10819/8624
Acceso en línea:
http://hdl.handle.net/10819/8624
Palabra clave:
Igualdad de género
Roles de Género
Identidad
Estrategias
Interactividad
Sensibilización
Diseño
Gender Equality
Gender Roles
Identity
Strategies
Interactivity
Awareness
Design
Género
Igualdad
Rights
License
Profamilia, M. d. (2015). Encuesta Nacional de Demografía y Salud. Bogota.
Description
Summary:Gender roles are defined as the characteristics associated with the masculine and the feminine and how these separate people based on their birth sex into specific roles, limiting them to only being able to inhabit a single space, be it public or private. In Colombia there is still a very marked thought on what a man and a woman should or should not do, consequently, the masculinization and feminization of daily activities continues to be perpetuated, this same thought structure is still present in La Florida park, located in the municipality of Bello, the chosen place of study. The research was carried out from a mixed approach that allows identifying and documenting the problems around gender roles and that at the same time it is possible to discover how these problematic situations are experienced and interpreted by the community. This project aims to design a strategy that can help raise awareness and recognize gender roles through interactive activities. Likewise, it seeks to inform people through data about the activities that are mostly stigmatized for belonging to one of the two sexes. The result is the creation of an interactive and awareness-raising strategy called EqualG that is not only designed to be carried out in a specific place, but can also be replicated in different areas of the city where there is a marked problem associated with gender.