Responsabilidad social corporativa: el nuevo fenómeno de ayuda a la comunidad

The appearance of a new “style” that covers controversial issues such as the contribution to the development of the community, implementing ethics and morality to improve the quality of life, has gradually penetrated the industrial area. Corporate Social Responsibility is presented as the new trend committed to the welfare of society, acting as a controller and regulatory impact agent generated for business entities influenced by the dynamic process known as Globalization. Although about this phenomenon is discussed it´s specific definition, it´s clear that handles important aspects such as environmental and social, basing their ideals on the principle of sustainable development without harming the business economy. This article presents relevant events about CSR appearance, history development, the worldwide importance and its current status in Colombia.

• Autores: Blanco Flórez, Sindy Andrea; Salcedo Valencia, Erick Rafael
• Fecha de publicación: 2016
• Institución: Universidad de San Buenaventura
• Repositorio: Repositorio USB
• Idioma: spa
• OAI Identifier: oai:bibliotecadigital.usb.edu.co:10819/3474
• Acceso en línea: http://hdl.handle.net/10819/3474
• Palabra clave: Responsabilidad social corporativa - RSC; Sociedad; Economía; Ética empresarial; Estrategias; Compromiso; Corporate Social Responsibility - CSR; Society; Economy; Business ethics; Commitment; Strategies; Tesis - ingeniería química; Responsabilidad social corporativa; Ética empresarial; Diplomado en procesos químicos
• License: Atribución-NoComercial-SinDerivadas 2.5 Colombia