Ética para la gente: transmisión de conceptos de conciencia social a través de dinámicas transmedia

This project seeks to bring concepts and ideas about ethics, good life, values and social awareness to the people, through methods and differents forms of communication. For the development of this project, a series of investigations about media and new media were developed, but the main dynamic is...

Full description

Autores:
Espinosa Gaviria, Luis Miguel
Restrepo Imery, Alejandro
Tipo de recurso:
Fecha de publicación:
2014
Institución:
Universidad de San Buenaventura
Repositorio:
Repositorio USB
Idioma:
spa
OAI Identifier:
oai:bibliotecadigital.usb.edu.co:10819/3116
Acceso en línea:
http://hdl.handle.net/10819/3116
Palabra clave:
Etica
Conciencia social
Transmedia
Convergence
Diseño gráfico
Comunicación gráfica
Narrativas transmedia
Conciencia
Rights
License
http://purl.org/coar/access_right/c_abf2
Description
Summary:This project seeks to bring concepts and ideas about ethics, good life, values and social awareness to the people, through methods and differents forms of communication. For the development of this project, a series of investigations about media and new media were developed, but the main dynamic is based on transmedia storytelling and the use of different elements within the narrative world. To form the narrative world, a number of media that can be integrated together were created. The elements are: a character, a mobile app, a Twitter account, an infographic, a web blog, a t-­‐shirts series and a mural proposal. Also, this document presents another elements that may be constructed in the future to complement, expand and enrich the present universe.