Creation of a culture that generates aggregate value in coffee activity

The article tries to establish the relationship between the historical and culturalprocess that allowed the development of the coffee economy and marketingmethods focused on the raw materials market, without generating addedvalue. The processes of industrialization and technification of coffee and i...

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Fecha de publicación:: 2019

Institución:: Universidad Católica de Pereira

Repositorio:: Repositorio Institucional - RIBUC

Idioma:: spa

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oai_identifier_str	oai:repositorio.ucp.edu.co:10785/15170
network_acronym_str	RepoRIBUC
network_name_str	Repositorio Institucional - RIBUC
repository_id_str
spelling	Creation of a culture that generates aggregate value in coffee activityCreación de cultura generadora de valor agregado en la actividad cafeteraThe article tries to establish the relationship between the historical and culturalprocess that allowed the development of the coffee economy and marketingmethods focused on the raw materials market, without generating addedvalue. The processes of industrialization and technification of coffee and itsexpressions in the so-called special coffee, pose great challenges and a culturaltransformation in the forms of marketing and especially in production systems.The quality requirements affect all the activity and social environment of thecoffee production unitEn el artículo se trata de establecer la relación existente entre el proceso históricoy cultural que permitió el desarrollo de la economía cafetera y las formas decomercialización centradas en el mercado de materias primas, sin generaciónde valor agregado. Los procesos de industrialización y tecnificación del café ysus expresiones en los denominados café especiales, plantean grandes retos yuna transformación cultural en las formas de comercialización y en especial enlos sistemas productivos. Las exigencias de calidad afectan toda la actividad y elambiente social de la unidad productiva de caféUniversidad Católica de Pereira2023-08-30T00:49:18Z2023-08-30T00:49:18Z2019-05-25Artículo de revistahttp://purl.org/coar/resource_type/c_6501http://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/resource_type/c_2df8fbb1application/pdfhttps://revistas.ucp.edu.co/index.php/gestionyregion/article/view/122http://hdl.handle.net/10785/15170Revista Gestión y Región; Núm. 23 (2017); 83-1022216-11391900-9771spahttps://revistas.ucp.edu.co/index.php/gestionyregion/article/view/122/118Derechos de autor 2019 Revista Gestión y Regiónhttps://creativecommons.org/licenses/by-nc/4.0/deed.es_EShttps://creativecommons.org/licenses/by-nc/4.0/deed.es_ESinfo:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2Montoya Ramírez, Mauriciooai:repositorio.ucp.edu.co:10785/151702025-01-28T00:00:11Z
dc.title.none.fl_str_mv	Creation of a culture that generates aggregate value in coffee activity Creación de cultura generadora de valor agregado en la actividad cafetera
title	Creation of a culture that generates aggregate value in coffee activity
spellingShingle	Creation of a culture that generates aggregate value in coffee activity
title_short	Creation of a culture that generates aggregate value in coffee activity
title_full	Creation of a culture that generates aggregate value in coffee activity
title_fullStr	Creation of a culture that generates aggregate value in coffee activity
title_full_unstemmed	Creation of a culture that generates aggregate value in coffee activity
title_sort	Creation of a culture that generates aggregate value in coffee activity
description	The article tries to establish the relationship between the historical and culturalprocess that allowed the development of the coffee economy and marketingmethods focused on the raw materials market, without generating addedvalue. The processes of industrialization and technification of coffee and itsexpressions in the so-called special coffee, pose great challenges and a culturaltransformation in the forms of marketing and especially in production systems.The quality requirements affect all the activity and social environment of thecoffee production unit
publishDate	2019
dc.date.none.fl_str_mv	2019-05-25 2023-08-30T00:49:18Z 2023-08-30T00:49:18Z
dc.type.none.fl_str_mv	Artículo de revista http://purl.org/coar/resource_type/c_6501 http://purl.org/coar/version/c_970fb48d4fbd8a85 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion
dc.type.coar.fl_str_mv	http://purl.org/coar/resource_type/c_2df8fbb1
status_str	publishedVersion
dc.identifier.none.fl_str_mv	https://revistas.ucp.edu.co/index.php/gestionyregion/article/view/122 http://hdl.handle.net/10785/15170
url	https://revistas.ucp.edu.co/index.php/gestionyregion/article/view/122 http://hdl.handle.net/10785/15170
dc.language.none.fl_str_mv	spa
language	spa
dc.relation.none.fl_str_mv	https://revistas.ucp.edu.co/index.php/gestionyregion/article/view/122/118
dc.rights.none.fl_str_mv	Derechos de autor 2019 Revista Gestión y Región https://creativecommons.org/licenses/by-nc/4.0/deed.es_ES https://creativecommons.org/licenses/by-nc/4.0/deed.es_ES info:eu-repo/semantics/openAccess http://purl.org/coar/access_right/c_abf2
rights_invalid_str_mv	Derechos de autor 2019 Revista Gestión y Región https://creativecommons.org/licenses/by-nc/4.0/deed.es_ES http://purl.org/coar/access_right/c_abf2
eu_rights_str_mv	openAccess
dc.format.none.fl_str_mv	application/pdf
dc.publisher.none.fl_str_mv	Universidad Católica de Pereira
publisher.none.fl_str_mv	Universidad Católica de Pereira
dc.source.none.fl_str_mv	Revista Gestión y Región; Núm. 23 (2017); 83-102 2216-1139 1900-9771
institution	Universidad Católica de Pereira
repository.name.fl_str_mv
repository.mail.fl_str_mv
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Creation of a culture that generates aggregate value in coffee activity

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