Implementing CSR Initiatives –The Contribution of SystemicThinking

The adoption of corporate social responsibility (CSR) has become an issue ofinterest world-wide. Through the history of CSR, a number of areas have beenexplored to support the idea that organizations should serve the needs of society.However, the implementation of initiatives to put in practice what...

Full description

Autores:
José Rodrigo Córdoba
Tim Campbell
Tipo de recurso:
Fecha de publicación:
2011
Institución:
Universidad del Norte
Repositorio:
Repositorio Uninorte
Idioma:
spa
OAI Identifier:
oai:manglar.uninorte.edu.co:10584/4804
Acceso en línea:
http://rcientificas.uninorte.edu.co/index.php/pensamiento/article/view/3516
http://hdl.handle.net/10584/4804
Palabra clave:
Rights
License
http://purl.org/coar/access_right/c_abf2
Description
Summary:The adoption of corporate social responsibility (CSR) has become an issue ofinterest world-wide. Through the history of CSR, a number of areas have beenexplored to support the idea that organizations should serve the needs of society.However, the implementation of initiatives to put in practice what CSR meanshas been difficult and contentious. In this paper, we explore some of the areas intowhich CSR has delved. In particular, we explore 1) The incorporation of CSRinto organizational purposes; 2) stakeholder management and 3) assessment ofCSR impacts in society. We show how systems-thinking ideas and methodologieshave helped us to facilitate discussion about these elements in the classroom.