Análisis del modelo cuadro de mando integral como estrategia de negocios en empresa pymes constructoras

Taking as an example a company, the applied methodology will be exploratory in the field, this will be Valcharo Constructores S.A.S., a medium-sized, family construction company, in which its organizational structure and its internal and external environment will be studied. Next, the integral score...

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Autores:
Tipo de recurso:
Fecha de publicación:
2017
Institución:
Universidad de América
Repositorio:
Lumieres
Idioma:
spa
OAI Identifier:
oai:repository.uamerica.edu.co:20.500.11839/7098
Acceso en línea:
https://hdl.handle.net/20.500.11839/7098
Palabra clave:
Cuadro de mando
Empresas constructoras
Estrategias de negocio
Business strategies
Construction companies
Control panel
Tesis y disertaciones académicas
Rights
License
Atribución – No comercial – Sin Derivar
Description
Summary:Taking as an example a company, the applied methodology will be exploratory in the field, this will be Valcharo Constructores S.A.S., a medium-sized, family construction company, in which its organizational structure and its internal and external environment will be studied. Next, the integral scorecard will be applied, which in general terms is a management model that translates the strategy into related objectives, measured through indicators and linked to action plans that allow the members' behavior to be aligned of the organization with the strategy of the company.