Estudio de factibilidad para la implementación de una empresa que comercialice y haga el montaje de pisos eléctricos en la ciudad de Bogotá D.C.

In this project, a feasibility study was carried out for the implementation of a company that markets and assembles electrical floors in the city of Bogotá D.C. To start, an analysis of the energy sector was carried out, opportunities and aspects that might or might not impact the development of the...

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Autores:
Tipo de recurso:
Fecha de publicación:
2020
Institución:
Universidad de América
Repositorio:
Lumieres
Idioma:
spa
OAI Identifier:
oai:repository.uamerica.edu.co:20.500.11839/7968
Acceso en línea:
https://hdl.handle.net/20.500.11839/7968
Palabra clave:
Energía
Estudio de factibilidad
Pisos eléctricos
Energy
Feasibility study
Electric floors
Tesis y disertaciones académicas
Rights
License
Atribución – No comercial – Sin Derivar
Description
Summary:In this project, a feasibility study was carried out for the implementation of a company that markets and assembles electrical floors in the city of Bogotá D.C. To start, an analysis of the energy sector was carried out, opportunities and aspects that might or might not impact the development of the project as well as the first impression of the feasibility or not of this were evaluated. A market study was carried out, evaluating in these factors such as the target market, the preferences, tastes, acceptance and motivation of the market to want to implement the product and service that is being offered, as well as strategies for marketing mix for the company.