Propuesta del plan estratégico 2021-2024 para direccionar a la micro empresa Bellissimo S.A.S
This undergraduate work is an applied case study, which is carried out in a factory of artisanal Italian pastes, located in the municipality of Facatativá, Cundinamarca. Based on the ease of information and accessibility to this micro-enterprise, a lack of management that has been presented since it...
- Autores:
- Tipo de recurso:
- Fecha de publicación:
- 2021
- Institución:
- Universidad de América
- Repositorio:
- Lumieres
- Idioma:
- spa
- OAI Identifier:
- oai:repository.uamerica.edu.co:20.500.11839/8373
- Acceso en línea:
- https://hdl.handle.net/20.500.11839/8373
- Palabra clave:
- Dirección estratégica
Herramienta de gestión
Planes de acción
Strategic direction
Management tool
Action plans
Tesis y disertaciones académicas
- Rights
- License
- Atribución – No comercial
| Summary: | This undergraduate work is an applied case study, which is carried out in a factory of artisanal Italian pastes, located in the municipality of Facatativá, Cundinamarca. Based on the ease of information and accessibility to this micro-enterprise, a lack of management that has been presented since its inception was determined and in this way the proposal of the strategic plan for Bellissimo S.AS. It is done in common with its owners and managers due to the great contribution it represents to them defining the usefulness of this to focus their decisions and actions on objectives raised through specific strategies. |
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