Viabilidad para el desarrollo de un plan de negocio para la comercialización de la yuca a China
The main objective of this research was to determine the feasibility of implementing a business plan based on the export of fresh cassava vacuum packed to China. To achieve this goal, the global behavior of cassava was analyzed, to have a global picture of how the market was. Subsequently, the Colom...
- Autores:
- Tipo de recurso:
- Fecha de publicación:
- 2019
- Institución:
- Universidad de América
- Repositorio:
- Lumieres
- Idioma:
- spa
- OAI Identifier:
- oai:repository.uamerica.edu.co:20.500.11839/7484
- Acceso en línea:
- https://hdl.handle.net/20.500.11839/7484
- Palabra clave:
- Agroindustria
Exportación
Inteligencia de mercados
Agroindustry
Export
Market intelligence
Tesis y disertaciones académicas
- Rights
- License
- Atribución – No comercial – Sin Derivar
| Summary: | The main objective of this research was to determine the feasibility of implementing a business plan based on the export of fresh cassava vacuum packed to China. To achieve this goal, the global behavior of cassava was analyzed, to have a global picture of how the market was. Subsequently, the Colombian market was evaluated, how much supply there was of raw material, how many hectares planted there were by department and how was the yield of said hectares. |
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