Impacto del comercio electrónico en la comercialización de ruanas boyacenses internacionalmente
What will be presented in this work is the analysis of the impact of the implementation of e-commerce on the commercialization of Boyacians internationally, taking into account characteristics, variables and possible factors that may favor or affect such implementation. The methodology used for the...
- Autores:
- Tipo de recurso:
- Fecha de publicación:
- 2021
- Institución:
- Universidad de América
- Repositorio:
- Lumieres
- Idioma:
- spa
- OAI Identifier:
- oai:repository.uamerica.edu.co:20.500.11839/8431
- Acceso en línea:
- https://hdl.handle.net/20.500.11839/8431
- Palabra clave:
- Comercialización
Comercio electrónico
Ventaja competitiva
Marketing
E-commerce
Competitive advantage
Tesis y disertaciones académicas
- Rights
- License
- Atribución – No comercial
| Summary: | What will be presented in this work is the analysis of the impact of the implementation of e-commerce on the commercialization of Boyacians internationally, taking into account characteristics, variables and possible factors that may favor or affect such implementation. The methodology used for the preparation of the document was descriptive in nature, because information was collected from different academic databases, as well as several government agencies and other digital resources such as articles or news. |
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