Propuesta para implementar e-commerce en la empresa arteluce iluminación para ampliar el mercado actual a nivel nacional

The purpose of this document is to evaluate the proposal for the implementation of electronic commerce for the company Arteluce Iluminación. Company that currently has a physical store and has ventured into the sale of decorative lighting products for 25 years, which has decided to opt for online sa...

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Autores:
Tipo de recurso:
Fecha de publicación:
2017
Institución:
Universidad de América
Repositorio:
Lumieres
Idioma:
spa
OAI Identifier:
oai:repository.uamerica.edu.co:20.500.11839/7069
Acceso en línea:
https://hdl.handle.net/20.500.11839/7069
Palabra clave:
Comercio electrónico
Iluminación decorativa
Tienda virtual
Decorative lighting
Electronic commerce
On-line shop
Tesis y disertaciones académicas
Rights
License
Atribución – No comercial
Description
Summary:The purpose of this document is to evaluate the proposal for the implementation of electronic commerce for the company Arteluce Iluminación. Company that currently has a physical store and has ventured into the sale of decorative lighting products for 25 years, which has decided to opt for online sales due to the changes that have been occurring in their environment and the ambition to venture nationally.