Impacto de la integración vertical de distribuidores de combustibles: servicentro Olaya-Boyacá

The Servicentro Olaya Service Station is a retail establishment dedicated to the retail distribution of petroleum-based liquid fuels. It is located in the urban area of ​​the city of Sogamoso department of Boyacá. Because in recent years, the company has experienced significant changes in economic b...

Full description

Autores:
Tipo de recurso:
Fecha de publicación:
2017
Institución:
Universidad de América
Repositorio:
Lumieres
Idioma:
spa
OAI Identifier:
oai:repository.uamerica.edu.co:20.500.11839/7070
Acceso en línea:
https://hdl.handle.net/20.500.11839/7070
Palabra clave:
Análisis económico
Distribuidores de combustible
Estrategias gerenciales
Economic analysis
Fuel distributors
Management strategies
Tesis y disertaciones académicas
Rights
License
Atribución – No comercial – Sin Derivar
Description
Summary:The Servicentro Olaya Service Station is a retail establishment dedicated to the retail distribution of petroleum-based liquid fuels. It is located in the urban area of ​​the city of Sogamoso department of Boyacá. Because in recent years, the company has experienced significant changes in economic behavior, especially from the implementation of new business models established within the framework of national regulation; requires under this scheme, maintain commercial activity, continue to be competitive, economically profitable, and even surpass projected economic growth expectations, an aspect that has been altered by different dynamics, coinciding with the application of the vertical integration model.