Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado
The cosmetic industry encompasses a booming economic market, and considering segment demand, has ventured into the use of various natural active ingredients. According to the above, it is considered necessary to find products that offer innovative solutions satisfying consumer needs, thus, within in...
- Autores:
-
Gómez Morales, Susana
- Tipo de recurso:
- Trabajo de grado de pregrado
- Fecha de publicación:
- 2024
- Institución:
- Universidad ICESI
- Repositorio:
- Repositorio ICESI
- Idioma:
- spa
- OAI Identifier:
- oai:repository.icesi.edu.co:10906/130355
- Acceso en línea:
- https://hdl.handle.net/10906/130355
https://biblioteca2.icesi.edu.co/cgi-olib/?oid=365027
- Palabra clave:
- CBD
Aceite de Cacay
Sérum
Investigación de mercado
Reformulación
Trabajo de grado de Química Farmacéutica
CBD
Cacay oil
Serum
Market research
Reformulation
- Rights
- openAccess
- License
- http://creativecommons.org/licenses/by-nc-nd/4.0/
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Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| title |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| spellingShingle |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado CBD Aceite de Cacay Sérum Investigación de mercado Reformulación Trabajo de grado de Química Farmacéutica CBD Cacay oil Serum Market research Reformulation |
| title_short |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| title_full |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| title_fullStr |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| title_full_unstemmed |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| title_sort |
Reformulación de un producto cosmético tipo serum a partir de una investigación de mercado |
| dc.creator.fl_str_mv |
Gómez Morales, Susana |
| dc.contributor.advisor.none.fl_str_mv |
Pinillos Madrid, Juan Fernando |
| dc.contributor.author.none.fl_str_mv |
Gómez Morales, Susana |
| dc.subject.proposal.spa.fl_str_mv |
CBD Aceite de Cacay Sérum Investigación de mercado Reformulación Trabajo de grado de Química Farmacéutica |
| topic |
CBD Aceite de Cacay Sérum Investigación de mercado Reformulación Trabajo de grado de Química Farmacéutica CBD Cacay oil Serum Market research Reformulation |
| dc.subject.proposal.eng.fl_str_mv |
CBD Cacay oil Serum Market research Reformulation |
| description |
The cosmetic industry encompasses a booming economic market, and considering segment demand, has ventured into the use of various natural active ingredients. According to the above, it is considered necessary to find products that offer innovative solutions satisfying consumer needs, thus, within innovation processes, validation of new products through research and prior testing is required to determine their sales feasibility. At Icesi University, there is an opportunity for improvement by not having market research that supports all designed products with production potential. For this reason, the reformulation of a serum-type cosmetic product with CBD and Cacay oil is proposed, based on market research. Initially, a market research tool was designed to obtain findings related to texture and fragrance changes in the formulation, secondly, the product was reformulated by adding Novemer and lavender essential oil, and finally, the properties of the obtained formulation were evaluated. A reformulated serum-type cosmetic product was obtained according to market research findings, which has thermal stability for 21 days and has commercial potential for the nascent Cacay oil industry. |
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2024 |
| dc.date.issued.none.fl_str_mv |
2024-12-12 |
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2025-06-13T20:08:11Z |
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2025-06-13T20:08:11Z |
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bachelor thesis |
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spa |
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spa |
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Euromonitor. BEAUTY AND PERSONAL CARE IN COLOMBIA - ANALYSIS . www.euromonitor.com (2023). Fonseca - Santos, B., Antonio Corrêa, M. & Chorilli, M. Sustainability, natural and organic cosmetics: Consumer, products, efficacy, toxicological and regulatory considerations. Brazilian Journal of Pharmaceutical Sciences 51 , 17 – 26 (2015). Amberg , N. & Fogarassy, C. Green consumer behavior in the cosmetics market. Resources 8 , (2019). Peng, J. et al. A narrative review of molecular mechanism and therapeutic effect of cannabidiol (CBD). Basic and Clinical Pharmacology and Toxicology vol. 130 439 – 456 Preprint at https://doi.org/10.1111/bcpt.13710 (2022). Atalay, S., Jarocka - karpowicz, I. & Skrzydlewskas, E. Antioxidative and anti - inflammatory properties of cannabidiol. Antioxidants vol. 9 Preprint at https://doi.org/10.3390/antiox9010021 (2020). Lozano - Garzón, K. et al. Comprehensive Characterization of Oils and Fats of Six Species from the Colombian Amazon Region with Industrial Potential. Biomolecules 13 , (2023). Ram, S. & Sheth, J. N. CONSUMER RESISTANCE TO INNOVATIONS: THE MARKETING PROBLEM AND ITS SOLUTIONS . (1978). Hair, J., Bush, R. & Ortinau, D. Investigación de Mercados . (2010). Casares, L. et al. Cannabidiol induces antioxidant pathways in keratinocytes by targeting BACH1. Redox Biol 28 , 101321 (2020). de Azevedo, W. M. et al. Physicochemical characterization, fatty acid profile, antioxidant activity and antibacterial potential of cacay oil, coconut oil and cacay butter. PLoS One 15 , (2020). Arlés Organics. Aceite de Cacay. https://www.arlessas.com/aceite - de - cacay/ (2022). Nasr, M., Mansour, S., Mortada, N. D. & El Shamy, A. A. Lipospheres as carriers for topical delivery of aceclofenac: Preparation, characterization and In vivo evaluation. AAPS PharmSciTech 9 , 154 – 162 (2008). Barel, A. O., Paye, M. & Maibach, H. I. Handbook of Cosmetic Science and Technology . (Informa Healthcare, 2009). Vakhariya, R. R. et al. Formulation, Development and Evaluation of Herbal Hair Serum: A Classical Approach to Enhance Hair Quality. Int. J Pharm Sci Rev Res 100 – 103 (2022) doi:10.47583/ijpsrr.2022.v76i02.017. Lubrizol. Novemer TM EC - 1 polymer. https://espanol.lubrizol.com/Personal - Care/Products/Product - Finder/Products - Data/Novemer - EC - 1 - polymer (2024). |
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Cali de Lat: 03 24 00 N degrees minutes Lat: 3.4000 decimal degrees Long: 076 30 00 W degrees minutes Long: -76.5000 decimal degrees. |
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Universidad Icesi |
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Barberi de Ingeniería, Diseño y Ciencias Aplicadas |
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Química Farmacéutica |
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Santiago de cali |
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Universidad Icesi |
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Pinillos Madrid, Juan FernandoGómez Morales, SusanaCali de Lat: 03 24 00 N degrees minutes Lat: 3.4000 decimal degrees Long: 076 30 00 W degrees minutes Long: -76.5000 decimal degrees.2025-06-13T20:08:11Z2025-06-13T20:08:11Z2024-12-12https://hdl.handle.net/10906/130355https://biblioteca2.icesi.edu.co/cgi-olib/?oid=365027instname:Universidad Icesireponame:Biblioteca Digitalrepourl:https://repository.icesi.edu.co/The cosmetic industry encompasses a booming economic market, and considering segment demand, has ventured into the use of various natural active ingredients. According to the above, it is considered necessary to find products that offer innovative solutions satisfying consumer needs, thus, within innovation processes, validation of new products through research and prior testing is required to determine their sales feasibility. At Icesi University, there is an opportunity for improvement by not having market research that supports all designed products with production potential. For this reason, the reformulation of a serum-type cosmetic product with CBD and Cacay oil is proposed, based on market research. Initially, a market research tool was designed to obtain findings related to texture and fragrance changes in the formulation, secondly, the product was reformulated by adding Novemer and lavender essential oil, and finally, the properties of the obtained formulation were evaluated. A reformulated serum-type cosmetic product was obtained according to market research findings, which has thermal stability for 21 days and has commercial potential for the nascent Cacay oil industry.La industria cosmética abarca un mercado económico que se encuentra en auge, y teniendo en cuenta la demanda del segmento, ha incursionado en el uso de diversos ingredientes activos naturales. De acuerdo a lo mencionado, se considera necesario encontrar productos que presenten soluciones novedosas que satisfagan las necesidades del consumidor, así, dentro de los procesos de innovación, es requerida la validación de los nuevos productos por medio de la investigación y pruebas previas para determinar su factibilidad de venta. En la universidad Icesi, se presenta una oportunidad de mejora al no contar con investigaciones de mercado que avalen todos los productos diseñados que cuentan con un potencial de producción. Por esta razón, se plantea la reformulación de un producto cosmético tipo serum con CBD y aceite de Cacay, a partir de una investigación de mercado. Inicialmente se diseñó una herramienta de investigación de mercados que permitió obtener hallazgos relacionados con cambios de textura y fragancia en la formulación, en segundo lugar, se reformuló el producto adicionando Novemer y esencia de lavanda, y finalmente, se evaluaron las propiedades de la formulación obtenida. Se obtuvo un producto cosmético tipo sérum reformulado de acuerdo a los hallazgos de la investigación de mercados, que cuenta con estabilidad térmica de 21 días y tiene potencial comercial para la industria naciente del aceite de Cacay.Trabajo de Grado para obtener el título del Programa de Química FarmacéuticaProfesional27 páginasDigitalapplication/pdfspaUniversidad IcesiBarberi de Ingeniería, Diseño y Ciencias AplicadasQuímica FarmacéuticaSantiago de caliEL AUTOR, expresa que la obra objeto de la presente autorización es original y la elaboró sin quebrantar ni suplantar los derechos de autor de terceros, y de tal forma, la obra es de su exclusiva autoría y tiene la titularidad sobre éste. PARÁGRAFO: en caso de queja o acción por parte de un tercero referente a los derechos de autor sobre el artículo, folleto o libro en cuestión, EL AUTOR, asumirá la responsabilidad total, y saldrá en defensa de los derechos aquí autorizados; para todos los efectos, la Universidad Icesi actúa como un tercero de buena fe. Esta autorización, permite a la Universidad Icesi, de forma indefinida, para que en los términos establecidos en la Ley 23 de 1982, la Ley 44 de 1993, leyes y jurisprudencia vigente al respecto, haga publicación de este con fines educativos Todo persona que consulte ya sea la biblioteca o en medio electróico podrá copiar apartes del texto citando siempre la fuentes, es decir el título del trabajo y el autohttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessAttribution-NonCommercial-NoDerivatives 4.0 Internationalhttp://purl.org/coar/access_right/c_abf2Reformulación de un producto cosmético tipo serum a partir de una investigación de mercadobachelor thesishttp://purl.org/coar/resource_type/c_7a1fTrabajo de gradoinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/version/c_970fb48d4fbd8a85info:eu-repo/semantics/bachelorThesisTodo PúblicoCBDAceite de CacaySérumInvestigación de mercadoReformulaciónTrabajo de grado de Química FarmacéuticaCBDCacay oilSerumMarket researchReformulationEuromonitor. BEAUTY AND PERSONAL CARE IN COLOMBIA - ANALYSIS . www.euromonitor.com (2023).Fonseca - Santos, B., Antonio Corrêa, M. & Chorilli, M. Sustainability, natural and organic cosmetics: Consumer, products, efficacy, toxicological and regulatory considerations. Brazilian Journal of Pharmaceutical Sciences 51 , 17 – 26 (2015).Amberg , N. & Fogarassy, C. Green consumer behavior in the cosmetics market. Resources 8 , (2019).Peng, J. et al. A narrative review of molecular mechanism and therapeutic effect of cannabidiol (CBD). Basic and Clinical Pharmacology and Toxicology vol. 130 439 – 456 Preprint at https://doi.org/10.1111/bcpt.13710 (2022).Atalay, S., Jarocka - karpowicz, I. & Skrzydlewskas, E. Antioxidative and anti - inflammatory properties of cannabidiol. Antioxidants vol. 9 Preprint at https://doi.org/10.3390/antiox9010021 (2020).Lozano - Garzón, K. et al. Comprehensive Characterization of Oils and Fats of Six Species from the Colombian Amazon Region with Industrial Potential. Biomolecules 13 , (2023).Ram, S. & Sheth, J. N. CONSUMER RESISTANCE TO INNOVATIONS: THE MARKETING PROBLEM AND ITS SOLUTIONS . (1978).Hair, J., Bush, R. & Ortinau, D. Investigación de Mercados . (2010).Casares, L. et al. Cannabidiol induces antioxidant pathways in keratinocytes by targeting BACH1. Redox Biol 28 , 101321 (2020).de Azevedo, W. M. et al. Physicochemical characterization, fatty acid profile, antioxidant activity and antibacterial potential of cacay oil, coconut oil and cacay butter. PLoS One 15 , (2020).Arlés Organics. Aceite de Cacay. https://www.arlessas.com/aceite - de - cacay/ (2022).Nasr, M., Mansour, S., Mortada, N. D. & El Shamy, A. A. Lipospheres as carriers for topical delivery of aceclofenac: Preparation, characterization and In vivo evaluation. AAPS PharmSciTech 9 , 154 – 162 (2008).Barel, A. O., Paye, M. & Maibach, H. I. Handbook of Cosmetic Science and Technology . (Informa Healthcare, 2009).Vakhariya, R. R. et al. Formulation, Development and Evaluation of Herbal Hair Serum: A Classical Approach to Enhance Hair Quality. Int. J Pharm Sci Rev Res 100 – 103 (2022) doi:10.47583/ijpsrr.2022.v76i02.017.Lubrizol. Novemer TM EC - 1 polymer. https://espanol.lubrizol.com/Personal - Care/Products/Product - Finder/Products - Data/Novemer - EC - 1 - polymer (2024).ORIGINALTG04022.pdfTG04022.pdfapplication/pdf669920https://repository.icesi.edu.co/bitstreams/560dcd14-88e8-4fba-9925-f96a6eabfd7a/downloada7d8dd0e995be9d1d85a2b8ecb09294cMD51LICENSElicense.txtlicense.txttext/plain1748https://repository.icesi.edu.co/bitstreams/8db680d7-01c9-40a5-9322-4ead7b7666e0/downloadbb9bdc0b3349e4284e09149f943790b4MD52CC-LICENSElicense_rdflicense_rdfapplication/rdf+xml; charset=utf-8899https://repository.icesi.edu.co/bitstreams/ddb229d9-d944-44f9-8af1-cf261159b7a5/download3b6ce8e9e36c89875e8cf39962fe8920MD53THUMBNAILTG04022.pdf.jpgTG04022.pdf.jpgIM Thumbnailimage/jpeg3603https://repository.icesi.edu.co/bitstreams/05c04389-aaa7-4427-8c1a-2a5ab3557a26/download75bdde7a249ae95d9c27b084444fe08eMD5410906/130355oai:repository.icesi.edu.co:10906/1303552025-06-17 08:54:32.045http://creativecommons.org/licenses/by-nc-nd/4.0/Attribution-NonCommercial-NoDerivatives 4.0 Internationalopen.accesshttps://repository.icesi.edu.coBiblioteca Digital - Universidad Icesiadquisicion-bib@listas.icesi.edu.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 |